Google Pixel 10 Pro Price: What Can You Expect to Pay?

The rumored release of the Google Pixel 10 in late August 2025 will officially mark the series’ 10th anniversary! Google’s latest lineup is expected to be unveiled at the annual Made by Google showcase in California, including the base Pixel 10, the Pixel 10 Pro XL, the Pixel 10 Pro Fold, and, of course, the standard Pixel 10 Pro.

From the tech giant’s first in-house Tensor G5 chipset to the latest Android 16 OS, users have a whole host of software improvements to look forward to. While the rumor mill may be working overtime regarding this premium flagship’s design, one key question remains: how much will the Google Pixel 10 Pro cost?

In this article, we’ll explore all of the Pixel 10 Pro price insider news and leaks. We’ll also provide our pricing predictions to help you decide whether Google’s premium flagship is worth the investment.

How Much Did the Pixel 9 Pro Cost?

Pixel devices have seen several price hikes over the past few years, with the base model rising by $100 from the 8th to the 9th generation. The Pro, however, remained at the same price point: $999 for 128GB of storage.

Other options included:

• 256GB: $1059

• 512GB: $1179

• 1TB: $1399
  

What Will the Google Pixel 10 Pro Price Be?

Unfortunately, many smartphones that are due to be released in 2025 are facing significant price hikes. From US tariffs announced by the Trump administration to rising raw material expenses, various factors are impacting models like the Apple iPhone 17 and Samsung Galaxy Z Fold 7.

This is where the new Pixel lineup stands out. Both the base model Pixel 10 and Pixel 10 Pro phone are expected to keep the same prices as last year, starting from $799 and $999 respectively for 128GB of storage.

Rather than raising the prices of its Pro models, Google will likely maintain profit margins through its AI subscription plans. Google AI Ultra, which offers the highest usage limits and access to the most capable models, debuted at $249.99 per month in May 2025.

These prices haven’t yet been confirmed, though, and could instead increase to cover advancements in software and technology, like the Tensor G5 chip.

One exception is the larger Pixel 10 Pro XL, which is rumored to have a $100 price increase this time around, starting at $1,199. This was the price of last year’s 256GB model, which suggests that the 128GB device may not be included in the Pixel 10 lineup. 

Could the Google Pixel 10 Pro Be Available At a Lower Price?

While its $999 price point may be more affordable than the Pixel 10 Pro Fold or the XL, the Pro model isn’t particularly budget-friendly. But don’t panic — the good news is that many mobile carriers and retailers deliver deals that significantly slash the cost.

These offers typically become available during the pre-order window and include:

• Trade-Ins: Swap your old Google phone for the Pixel 10 Pro and get money off the new handset.

• Bill Credits: Rather than straight discounts, receive monthly bill credits towards a new device when trading in your old one.

• Bundles: Retailers often offer discounted bundles for Google products, including the Pixel phone, Watch, Buds, Tablet, and other accessories.

• Installment Plans: New releases often mean discounts on older models. Look out for online deals on the Pixel 9 series!
  

What to Expect from the Google Pixel 10 Pro: Rumors & Predictions

What we do know is that the Google Pixel 10 Pro lineup will come with more than one Google phone — 3, to be precise! This includes the regular Pixel Pro, which shares similar dimensions to the base model and the 6.8-inch Pixel Pro XL. Google’s contribution to the foldable market is the Pixel Pro Fold, a book-style folding device featuring an 8-inch main display.

Here are some of the rumors and predictions we have so far:

Design & Display

Leaked CAD drawings of the Pixel 10 Pro show a device that bears a striking resemblance to its predecessor. On these renders is the same 6.3-inch screen size with a 60 to 120Hz refresh rate, plus a camera bar that ends in a curved oval just before the edge.

The Pixel 10 Pro will likely include Corning’s Gorilla Glass Victus 2, a durable cover glass built to survive drops from up to 1 meter on concrete surfaces. An impressive 3000-nit peak brightness could also feature, rivalling the Samsung S25 Ultra.

These findings are backed up by a Vancouver ad shoot back in May, where close-ups of what was thought to be the Pixel 10 Pro were captured by photographer Mark Teasdale!

Cameras

Unfortunately, most of the camera improvement this year are likely to be reserved for the base model. This includes a new 11MP Telephoto lens, while the Pro phone’s will remain at 48MP. 

However, an enhanced verison of Google Video Boost could upgrade 4K video footage to an 8K resolution using advanced cloud processing. Video stabilization may benefit too, bringing the Pixel closer in quality to the iPhone 16.

Battery, Performance & Software

While the Pro XL may get a bigger 5060 mAh capacity, the Pixel 10 Pro will likely keep its predecessor’s 4700 mAh battery. But improvements could come from the new Tensor G5, Google’s first in-house chip designed by TSMC rather than Samsung.

This will be created with MediaTek’s currently unreleased T900 modem, which may include advanced 5G capabilities. And considering TSM is the brain behind Apple and Qualcomm chips, we could be seeing significant strides in power efficiency and AI performance!

The Pixel 9 series represented the second generation of smartphone AI platforms, and with the Tensor G5, the Pixel 10 Pro could build on this. One potentially new feature, for instance, is Magic Cue, a more context-aware AI assistant that uses your apps to offer real-time suggestions.

Is the Google Pixel 10 Pro Worth the Price?

If this is your first venture into the Pixel world, we’d definitely recommend the Pixel 10 Pro. Google’s upcoming release blends ground-breaking AI capabilities with powerful specs, all at a pretty competitive $999 price point. The potentially higher cost of the Pro XL makes the base Pixel Pro more attractive, too.

As we’ve explored, the device hasn’t seen many design upgrades since last year’s complete overhaul. So, if you’re into hardware and already own the Pixel 9 Pro, we’d suggest sticking with this model — at least until prices have reduced, which is likely to come with the announcement of the Pixel 11 series!

However, the new Tensor G5 chip and Android 16 software could deliver an even more exceptional performance, from a longer battery life to new generative AI features. The Pixel 10 Pro therefore look sets to rival other manufacturers like Apple and Samsung, making it a worthy investment this year.